CHALLENGE

creation & design designed the sign - logo and the corporate identity of MolecularTests^® tests group of the medical and research laboratory Diagnostic Athens. An original font with solid prints was created for the design of the logo, designed exclusively for this particular logo. The design mark symbolizes the DNA helix and molecular tests in general. The choice of blue color in the MolecularTests^® logo is a color shade from the blue color of the Diagnostic Athens logo, while the particular shade of green color, respectively, was selected based on the characteristics of the specific tests group.