Pawnshop Athens® is one of the oldest and most reliable pawnshops in Greece. It has been operating since 1985 with an official state license and has extensive experience in evaluating gold jewelry, diamonds and branded watches.
Pawnshop Athens®
Expertise in the valuation, pawning and purchase of gold, diamonds and designer watches.
PAWNSHOP
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LOGO DESIGN
CORPORATE IDENTITY DESIGN
ART DIRECTION
Logo design · Corporate identity · Creative direction · Design system
creation & design completed the design of the logo, symbol and corporate identity for Athens Pawnshop®. The design approach is based on minimalism, geometry and clean lines, creating a contemporary yet timeless character. The symbol is formed through an abstract composition of the initials E and A, combined into a compact and recognizable monogram. The logo follows the same refined and structured aesthetic, featuring a contemporary typeface that reinforces the consistency and recognizability of the corporate identity. The monochrome application completes the brand’s character while ensuring flexibility across all graphic applications.
